With the growing interest in plant-based diets, Nutricia introduced Fortisip PlantBased, the UK's first vegan, ready-to-drink oral nutritional supplement (ONS) for the dietary management of disease-related malnutrition.
Using the Fortisip PlantBased bottle as the hero of our campaign, we created a natural, leafy environment to showcase the plant-based content and emphasize the growth of the Fortisip range.